Asean focus needed for Thailand Plaza scheme | Bangkok Post: business

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Asean focus needed for Thailand Plaza scheme

The Thailand Plaza programme to help local small businesses gain exposure abroad needs a fresh focus with more showrooms in Asean countries, according to the Office of Small and Medium Enterprises Promotion (Osmep).

The programme that originated during the Thaksin Shinawatra government focused on developed Western countries but the results were poor. The first plaza in the United States folded as the cost of maintaining the office was too high.

Thailand Plazas, with a budget of 100 billion baht, are seen as having potential to become a key marketing channel for Thai small and medium enterprises (SMEs) to gain access to Asean countries.

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About the author

columnist
Writer: Chatrudee Theparat
Position: Business Reporter

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