P&G strengthens homecare portfolio | Bangkok Post: business

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P&G strengthens homecare portfolio

Procter & Gamble Trading (Thailand), the consumer products brand giant, is moving into the untapped fabric refresher market to strengthen its homecare portfolio.

Brand manager Vorasit Turongsomboon said the company recently launched Ambi Pur fabric refresher in the Thai market after the brand was moved from Sara Lee Corporation to its portfolio.

It is also the first time in the past couple of years that P&G has added a new product category.

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