Thailand's coffee sector 'must focus on specialties' | Bangkok Post: business

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Thailand's coffee sector 'must focus on specialties'

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The Thai coffee industry remains promising but needs to shift its focus to specialty coffees to cope with intensifying competition induced by regional economic integration over the next three years, say industry experts. 

"Although Thailand's coffee production remains low compared with other Asean countries such as Vietnam and Indonesia, Thailand has high potential to grow as the regional centre for coffee, given the quality of Thai-grown coffee, production processes and the favourable geographical location," said Varri Sodprasert, president of the Thai Coffee Association.

"We may blend Thai indigenous coffee with imported ones, but its quality, odour and flavour need unique development to make it a Thai formula."

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