MARKETING
Digital platform to explode
- Published: 22/12/2011 at 02:41 AM
- Newspaper section: Business
Digital marketing will intensify next year as companies try to attract online consumers, notes digital advertising agency Thomas Idea.
Uraiporn: Build brand and use discounts
The cyber world is powerful and integrating the digital platform will help companies appeal to sophisticated online customers with strong purchasing power, said CEO Uraiporn Cholsirirungskul.
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