Teeradet Dumrongbhalasitr taps up the other side of a shelf divider for an herbal toothpaste brand. With four people working at dunnhumby's newest division, even this small task requires help from the team leader.
Several forms of retail media. These are all deemed more effective than traditional advertising.
Mr Teeradet was appointed head of retail media for customer marketing consultancy in February.
This article is older than 60 days, which we reserve for our premium members only.You can subscribe to our premium member subscription, here.