Haw Par Corporation eyes Myanmar market for Tiger Balm | Bangkok Post: business

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Tiger Balm going back to Myanmar

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Famed for its soothing menthol smell and muscle pain-relieving properties, Tiger Balm is sold in more than 100 countries – but now the leaping tiger, based in Singapore for nearly a century, is returning to the country where it was invented. 

Tiger Balm was created by the Aw brothers in what was Burma in the late 19th century. The Chinese businessmen made their fortune by selling the ointment from a shop in Rangoon (Yangon), before moving the business to Singapore in 1926.

Singapore-listed Haw Par Corporation, which owns the brand, is keen to take it back to the Myanmar market, where it has not been sold officially for decades.

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