Competition is heating up in the local high-end smartphone market, with Samsung introducing its Galaxy S4 in a bid to retain market leadership.
Actress Araya ‘Chompoo’ Hargate (centre) together with Thai Samsung Electronics executives Jeon Yong-sung (right), the managing director, and Wichai Pornpratang, vice-president for the telecommunications business, attend yesterday’s launch of the Galaxy S4 mobile. APICHART JINAKUL
The global smartphone leader allotted its biggest budget for the new smartphone model to capitalise on imminent 3G mobile broadband service.
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