You understand that companies should have a greater responsibility to society than profits alone. You have accepted the importance of sustainability in setting your long-term business strategy. Your own staff are enthusiastic and eager to not only do well, but to do good.
So what's next?
Plenty of companies nowadays have embedded corporate social responsibility initiatives into their operations. But how can a company ensure that resources and time are used for the greatest good, not only from the perspective of recipients, but also relative to the company's own values and goals?
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