RS pins hopes on Channel 8 | Bangkok Post: business

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RS pins hopes on Channel 8

Viewership up 30% one month after trials

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RS Plc, the country’s second largest entertainment company, expects its Channel 8 will be among the top three digital TV stations within three years after seeing a significant rise in ratings during the first month of broadcast trials. 

Pornpan Techarungchaikul (right), chief operating officer of RS, and Ong-art Singlumpong, executive vice-president of Channel 8, at the launch of the new digital TV station.

Chief operating officer Pornpan Techarungchaikul said viewership grew 30% in just one month of the trials, a positive sign for the new digital channel in the highly competitive market.

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