Bridging the Gap
'Coach Kriengsak, I want to discuss this year’s business plan,” Dumrong tells me.
“Khun Dumrong, what do you have in mind?”
“Last year we anticipated that the political conflict would end soon, and that 2014 would be business as usual. But we were wrong. As a result, for the first half of this year our results have been far behind the plan,” he explains. “Consequently, in the next six months we’ll have to do much more than the original plan in order to achieve our goals.”
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