Bangkok attracting fashionistas | Bangkok Post: business

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Bangkok attracting fashionistas

Bangkok is becoming a leading venue attracting global fashion brands, helped by increasing affluence of local consumers and rising foreign tourist arrivals, while the traditional role of regional markets such as Singapore and Hong Kong has diminished.

Larry Meyer of Forever 21 says local affluence and more tourists are attracting the labels.

After the political unrest of the past few years, the capital has witnessed a parade of the world's most popular brands here, be it Zara, Gap, Breshka, Forever 21 Inc and Uniqlo, the world's fourth-largest brand that opened its flagship store on the second floor of CentralWorld today.

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About the author

columnist
Writer: Pitsinee Jitpleecheep
Position: Business Reporter

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