Long-awaited H&M store opens today
Siam Paragon gets first crack at Swedish brand
- Published: 29 Sep 2012 at 00.00
- Newspaper section: Business
The Swedish clothing retail giant Hennes & Mauritz AB will open its long-awaited H&M outlet today in Bangkok, marking its first foray in this fashion-conscious city.
Par Darj (left), H&M’s country franchise manager, poses with JS Gill, chief executive of Hthai (Thailand) Co, the franchise operator of H&M in Thailand.
Covering 3,200 square metres in Siam Paragon shopping centre, the store is not far from its two arch-rival clothing brands from Spain - Zara and MNG.
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