DEVICES
Nokia revival riding on Windows 8 smartphones
- Published: 16 Jan 2013 at 00.00
- Newspaper section: Business
Nokia is pinning its hopes on its new mass-market Windows Phone 8 handset pipeline to revive its smartphone market share in Thailand.
The Finnish mobile maker has selected Thailand as one of 14 countries in which it will focus on the smartphone segment thanks to the proliferation of internet-connected devices in the country.
Nontawan Sindhavananda, head of marketing at Nokia Thailand, said the introduction of the new mass phone model, the Lumia 620, priced at 8,250 baht, is the company's latest bid to regain market share in Thailand's booming smartphone market.
This article is older than 60 days, which we reserve for our premium members only.You can subscribe to our premium member subscription, here.
