TELECOMMUNICATIONS
AIS jumps the gun on 3G launch
- Published: 7 Mar 2013 at 00.00
- Newspaper section: Business
Advanced Info Service (AIS) will officially launch its third-generation (3G) commercial service on the 2100-megahertz frequency in April, one month ahead of schedule, in a bid to compete for market supremacy.
The country's largest mobile operator aims to maintain its leadership of the cellular market by becoming more competitive in the 3G market, where its smaller rival True Move leads the way.
The move by AIS is in response to third-ranked True Move's recent announcement that it will launch a 4G service with 300 sites next month.
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