A romance-and-wedding theme will be the main strategy to lure British tourists to Thailand in the coming years.
A groom holds the hand of his bride as the newlywed couple flee from a mock pirate attack during their "Adventure Wedding Challenge" in Prachin Buri province last year. A TAT study showed 755,691 tourists visited Thailand from April1, 2012 to March 31, 2013 for honeymoon and wedding purposes, generating revenue of 29.9 billion baht. (EPA photo)
The Tourism Authority of Thailand (TAT) plans to use the theme for its booth at the World Travel Mart 2013 in London.