TAT targets adventurous newlyweds | Bangkok Post: business

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TAT targets adventurous newlyweds

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The Tourism Authority of Thailand (TAT) has kicked off what it calls a "honeyteering" trip in Thailand to capture the growing popularity of this new trend among high-end foreign honeymooners. 

Newlyweds looking for an unusual honeymoon are one of the TAT’s new target segments.

Honeyteering, a honeymoon in which couples spend time volunteering in local communities, particularly in a foreign country, has become a popular trend among honeymooners from Europe, the US, Australia and some Asian countries such as Japan and China.

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