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Postby prnews on Mon Mar 25, 2013 7:35 pm

KidZania’s largest indoor site in the world opens with a red-carpet preview event

• Punn Punnakan, Kan Punnakan together with parents Nutsaba and Phuthipong Punnakan, Ally Nitibhon with parents Amarin and Achariya Nitibhon, ‘JaoSamut’ Wattanasin with parents Jetrin and Kejmanee Wattanasin, ‘Peam’, ‘Phu’, and Kendo Tachit first to experience KidZania Bangkok

• Offers kids the ultimate learn-and-play role-playing experience to help them develop essential life skills such as independent decision-making, teamwork, and money management
KidZania.jpg
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Bangkok (22 March 2013) – KidZania, the world’s fastest growing edutainment brand, today inaugurated its largest indoor site in the world with a red carpet preview event. Among the first to experience the new sensation for kids in Bangkok were Punn Punnakan, Kan Punnakan together with parents Nutsaba and Phuthipong Punnakan, Ally Nitibhon with parents Amarin and Achariya Nitibhon, ‘JaoSamut’ Wattanasin with parents Jetrin and Kejmanee Wattanasin, ‘Peam’, ‘Phu’, and Kendo Tachit.

Also attending were the global CEO and Founder of KidZania Mr. Xavier Lopez Ancona as well as Mr. Scott C. Schubert, CEO of KidZania Bangkok.

KidZania Bangkok, which will open to the general public on Friday 29th March, is a meticulously realistic, scaled down kid-sized replica of a city with streets, buildings, utilities, and vehicles providing kids, aged 4-14 years, the opportunity to experience the jobs of adults through role-playing of more than 80 different professions. The activities teach children essential life skills such as independent decision-making, teamwork, and money management.




KidZania Bangkok covers a huge area of over 10,000 square metres on Siam Paragon’s fifth floor and kids are certain to be thrilled the moment they register at the counter that is like an airport from where the kids are ‘transported to KidZania’ – an independent nation with its own flag, anthem, and currency, and where kids get to do the jobs of adults.

There are lots of jobs to choose from among 65 establishments at which kids can work. They include a restaurant where kids make sushi, a news office where they can publish a newspaper, an airplane that they can pilot, a hospital where they can operate, a bank, an auto repair shop, a driving school, a modelling school, a fire-station and many more that are just guaranteed to keep the kids coming back again and again – and not just from Bangkok but from neighbouring countries too!

The establishments where kids work are all familiar places and carry familiar brands from the real world so that kids really do feel they are doing adult jobs, and are not in a fantasy land.

Mr. Xavier said, “KidZania Bangkok is the 12th KidZania in the world and the largest built indoors, anywhere. At KidZania, we give children the opportunity to try real-world professions. They have a lot of fun, but at the same time they learn important skills. We focus on trying to make these experiences as real as possible.”

Mr. Schubert said, “We received a lot of interest from companies wishing to partner with KidZania to set up establishments inside KidZania that replicate their real-world operations. As a result, we increased our total investment in KidZania Bangkok from Bht 760 million to Bht 810 million.”

What is really educational about all of this is that kids don’t just get to work at these adult jobs, they also get paid, like adults, for the jobs they do – albeit with KidZania currency, the ‘kidZo’.





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Kids can, for example, use the ‘kidZos’ that they have earned to pay for tuition fees at a KidZania university and get a degree that will qualify them for higher paying jobs in another KidZania establishment. Or, they can use their ‘kidZos’ to pay for lessons at a
driving school and obtain a driving license that then qualifies them to drive kid-sized cars inside KidZania. They can also put their earnings in a bank, where they will receive interest in the form of additional ‘kidZos’ that can be used on a future occasion.

“KidZania helps kids learn the value of money, the importance of saving, and the need to make choices on how to spend money,” Mr. Schubert said.

According to Mr. Schubert, KidZania Bangkok can accommodate nearly 4,000 children a day and approximately one million visitors are expected to benefit from KidZania Bangkok in its first year of operation.

Book your visit soon. It’s sure to have a long waiting list of kids (and parents) eager to get in.

KidZania is open Monday-Friday from 10:00-17:00, and on weekends and public holidays from 10:00-15:00 and 16:00-21:00. Tickets can be purchased at KidZania at Siam Paragon, ThaiTicketMajor (http://www.thaiticketmajor.com).

Please visit http://www.kidzania.co.th or http://www.facebook.com/KidZaniaBangkok for additional information.
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