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GMM Grammy leaves YouTube

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Music videos moved to member-only site. Still no way to get ad revenue from YouTube for Thai web content owners. Working on solution with YouTube. 


Photo above of GMM Grammy's website Gmember.com which will host music videos in the future.

In photo below, Krij Thomas, chief executive for GMM Grammy’s media business, makes a presentation on the company's price structure (Photo: Kitja Apichorojarek). 

Click button to listen to Music Removed from YouTube to download

Telecommunications

GMM Grammy gets tough with YouTube

10/08/2012
Prapasri Vasuhirun

GMM Grammy, Thailand's largest entertainment company, yesterday announced it will remove its official music videos from YouTube, the world's biggest video sharing website, to avoid copyright infringement.

Krij Thomas, chief executive for media business, said the company last Friday stopped uploading new music videos by Grammy artists via its YouTube account, Gmmgrammyofficial.

"The removal is necessary for us, as this channel has caused serious copyright violations, leading to lower music download revenues for us," he said.

Grammy will also gradually remove existing full-version music videos from the account.

All music videos will be posted on its own Gmember.com website instead.

"We have to admit that removing full-version music videos from YouTube may cause inconvenience to listeners, but it's necessary. We have to do so to protect our business and artists, and we believe Grammy's true fans will understand," said Mr Krij.

He said Grammy has felt the impact from the growing smartphone craze and emerging third-generation technology that has threatened its music download business in recent years.

"Who wants to pay for our music if they can access to it via YouTube free of charge?" said Mr Krij.

He said Thailand's lax enforcement of copyright and intellectual property laws and regulations have barred the company from doing business with YouTube.

Grammy is not able to generate revenue from advertising on YouTube, as there is still no advertising-supported model between the site and Thai content owners, said Mr Krij.

"However, we're working with YouTube to figure out the best solution. We're also looking for other potential websites to broadcast our works," he said.Mr Krij said from now on Gmember.com will become the main channel to broadcast its music and will attract more revenue from advertising.

He is also confident the website is as user-friendly as YouTube and said it can serve 10,000 users per second.

"We believe this move will help us to boost revenue to our music download business," said Mr Krij.

GRAMMY shares closed yesterday on the Stock Exchange of Thailand at 23.30 baht, down 10 satang, in trade worth 12.8 million baht

(Source: Bangkok Post, Telecommunications, GMM Grammy gets tough with YouTube, 10/08/2012, Prapasri Vasuhirun, link

 
Copyright Law & Music Download Business Vocabulary


YouTube - the world's largest video sharing website (See Wikipedia)

video sharing website
- a web-based service that allows people to upload video clips to a website, after which others can view the video (See Wikipedia)

GMM Grammy - Thailand's largest entertainment company (See Thai Wikipedia and website)

generate - create สร้าง กระตุ้นให้เิกิด to produce ก่อให้เกิด
revenue - income from taxes or business activities รายได้

generate revenue -
make money for the company (when customers buy its products or services and money comes into company)
generate
revenue from advertising

model -
a simple technical description of how a system works
business model  
- how a company "creates, delivers, and captures value (economic, social, or other forms of value)," the central idea about how the company makes money from customers by creating things of value for them (See Wikipedia)

advertising-supported model
- the business model in which people do not pay for music but they see advertisements and the advertisers pay money that creates revenue for the company

Grammy is not able to generate revenue from advertising on YouTube

media - radio, television, newspaper, the Internet, considered as a group สื่อ
media business

host -
provide a place for something to happen or be (examples: host a party, host music videos on their website)
host music videos  

copyright - the legal right to control the production and selling of a book, play, film, photograph or piece of music; exclusive right to publish and sell literary or musical or artistic work (See Wikipedia) ลิขสิทธิ์ a patent

infringement - when a person violates a rule or law
copyright infringement

telecommunications - long-distance communications; dealing with internet, mobile phones and land-line telephones การโทรคมนาคม หมายถึง การสื่อสารทางไกลโดยใช้โทรศัพท์ เคเบิล โทรทัศน์ วิทยุและโทรเลข

get tough - be strict about a rule or law (that was not enforced in the past)
tough - difficult ยากลำบาก

GMM Grammy gets tough with YouTube

entertainment
entertainment company

remove
- to take something away เอาออกจาก
official - approved by the government or some authority ที่เป็นทางการ
remove official music videos from YouTube

GMM Grammy, Thailand's largest entertainment company, yesterday announced it will remove its official music videos from YouTube, the world's biggest video sharing website, to avoid copyright infringement.

uploading - moving a file from a computer to a website on the internet
uploading to website
uploading to account

download -
when a person connected to internet by computer or mobile phone, copies a file from the internet to their computer or phone
music download - copying a music file to their computer (MP3 or YouTube video)
music download business - the business of selling music over the internet

revenues - the money that a company makes from selling its product รายรับ
music download revenues - the money that a company makes by selling music over the internet

channel - a way of communicating with people or getting something done ช่องทาง
distribution channel - a company's way of getting their product to their customers

violations - breaking a rule or law
copyright violations - breaking a copyright rule or law

Krij Thomas, chief executive for media business, said the company last Friday stopped uploading new music videos by Grammy artists via its YouTube account, Gmmgrammyofficial. "The removal is necessary for us, as this channel has caused serious copyright violations, leading to lower music download revenues for us," he said.

version - one form of something; the first or original version and then other versions after that
full-version - the version with everything (nothing missing)
full-version music videos

Grammy will also gradually remove existing full-version music videos from the account.

posted - making something such as an article or music video available to the public on a website
posted on website

All music videos will be posted on its own Gmember.com website instead.

admit - to agree that something is true, especially when you are unhappy, sorry or surprised about it ยอมรับ
we have to admit that ... - a problem exists and we accept that  ...

convenience - when it is easy to do something
inconvenience - when it is not easy to do something; something that causes problems, difficulties, delays for you ความยากลำบาก อุปสรรค ความไม่สะดวกสบาย ความลำบาก

cause inconvenience to listeners

"We have to admit that removing full-version music videos from YouTube may cause inconvenience to listeners, but it's necessary. We have to do so to protect our business and artists, and we believe Grammy's true fans will understand," said Mr Krij.

impact - effects or changes it will cause ผลกระทบ
felt the impact

craze - something that becomes very popular for a short time (many people are "crazy" about having it or doing it)
smartphone craze

emerging -
gradually forming and developing (still growing, not finished yet)
emerging third-generation technology - Same as "3G"

threatened - telling someone that if they don't do it, they will be punished
threatened its music download business in recent years.

He said Grammy has felt the impact from the growing smartphone craze and emerging third-generation technology that has threatened its music download business in recent years.

access - the ability to get something สิทธิหรือโอกาสในการใช้ the right or opportunity to have or use something ได้รับสิทธิ์หรือโอกาสในการใช้

access music -
get music
access music via YouTube


free of charge -
free (do not have to pay money)

"Who wants to pay for our music if they can access to it via YouTube free of charge?" said Mr Krij.

lax - being too easy about something; not paying enough attention to rules, or not caring enough about quality or safety ละเลย
enforcement - making sure a law is obeyed and punishing people if it is not obeyed การบังคับใช้กฎหมาย
lax enforcement of copyright - not enforcing copyright laws very much

intellectual property (IP) -
something like music or a book that someone has created and that only that person has the right to copy and sell (See Wikipedia)
intellectual property laws

regulations
- rules made by the government to control how some activity is done กฎระเบียบ ระเบียบปฏิบัติ ระเบียบ ข้อบังคับ

barred
- prevented from doing something
barred the company from doing business with YouTube.

He said Thailand's lax enforcement of copyright and intellectual property laws and regulations have barred the company from doing business with YouTube.

generate - create สร้าง กระตุ้นให้เิกิด to produce ก่อให้เกิด
revenue - income from taxes or business activities รายได้

generate revenue -
make money for the company (when customers buy its products or services and money comes into company)
generate
revenue from advertising

model -
a simple technical description of how a system works
business model  
- how a company "creates, delivers, and captures value (economic, social, or other forms of value)," the central idea about how the company makes money from customers by creating things of value for them (See Wikipedia)

advertising-supported model
- the business model in which people do not pay for music but they see advertisements and the advertisers pay money that creates revenue for the company

site
- website

content
- the stories and pictures inside a newspaper, website or other form of media เนื้อหา (
content owners

Grammy is not able to generate revenue from advertising on YouTube, as there is still no advertising-supported model between the site and Thai content owners, said Mr Krij.

figure out
- solve a problem; find the solution to a problem 
figure out the best solution -  find the best solution to a problem

potential - possible ความเป็นไปได้
potential websites

broadcast
- to send out a programme on television or radio กระจายเสียง,กระจายข่าว
potential websites to broadcast our works

from now on -
from now into the future

attract - to cause someone to be interested in something ดึงดูดความสนใจ
attract revenue from advertising

"However, we're working with YouTube to figure out the best solution. We're also looking for other potential websites to broadcast our works," he said.Mr Krij said from now on Gmember.com will become the main channel to broadcast its music and will attract more revenue from advertising.

confident - being certain of your abilities or of having trust in people, plans, or the future มั่นใจ

user - computer user; mobile phone user
user-friendly - easy to use computer or mobile phone software or system

He is also confident the website is as user-friendly as YouTube and said it can serve 10,000 users per second.

boost - to increase; to strengthen เพิ่ม; ทำให้มีกำลังมากขึ้น
boost revenue - increase revenue; increase the amount of money the company makes by selling things

"We believe this move will help us to boost revenue to our music download business," said Mr Krij.

trade - the buying and selling of things การค้าขาย

GRAMMY shares closed yesterday on the Stock Exchange of Thailand at 23.30 baht, down 10 satang, in trade worth 12.8 million baht


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