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Telecommunications
BROADBAND

DTAC slow-plays 3G roll-out

14 Mar 2013
Komsan Tortermvasana

The number of third-generation (3G) wireless broadband users in Thailand will more than double this year, increasing to 25 million as mobile operators compete in the promising new field, says an executive of Total Access Communication (DTAC).

The country's second-largest mobile operator expects the number of its 3G users on both the 850- and 2100-megahertz frequency to triple to 10 million this year, said DTAC marketing head Pakorn Pannachet.

Operators are gearing up to roll out their 3G services on the 2100-MHz frequency in an effort to escape the shackles of their current concession contracts and move to a cheaper licensing regime.

But DTAC plans to launch its 2100-MHz 3G services in late June, ignoring plans by rivals AIS and True Move to start services earlier, said Mr Pakorn. AIS plans to roll out its 3G services next month, while True Move wants to start 4G services next month.

DTAC has 15,700 base stations nationwide, of which 10,500 are 2G bases and 5,200 are for 3G.

Mr Pakorn said all 15,700 base stations have 3G-ready equipment. DTAC also holds the rights to operate mobile services on three bands - the 850-, 1800- and 2100-MHz frequencies, which its rivals cannot claim.

DTAC operates 2G mobile service on the 1800-MHz band under a concession with CAT Telecom, which is due to expire in 2018. The company also runs 3G HSPA on the 850-MHz spectrum under agreements with CAT.

It has 25 million subscribers, while Advanced Info Service has 34 million and True Move 20 million.

Mr Pakorn said availability of 2100-MHz-enabled handsets will be crucial to attract mobile users to 3G. 

"As many as 50 million handsets in Thailand must be replaced once the 2100-MHz 3G service is launched," he said.

(Source: Bangkok Post, Telecommunications, BROADBAND, DTAC slow-plays 3G roll-out, 14 Mar 2013, Komsan Tortermvasana, link)


Mobile Phone Industry Vocabulary 

Total Access Communication (DTAC) - (See Wikipedia)
Advanced Info Service (AIS) - (See Wikipedia) 
True Move - (See Wikipedia)

telecommunications - dealing with telephones การโทรคมนาคม หมายถึง การสื่อสารทางไกลโดยใช้โทรศัพท์ เคเบิล โทรทัศน์ วิทยุและโทรเลข
telecom

mobile phone - (See Wikipedia & list of mobile phone standards)

services - บริการต่างๆ
2G services
3G services
4G services

roll out - to start or launch a new service for customers
roll out their 3G services

3G roll-out
DTAC slow-plays 3G roll-out

2G mobile phone service - the current mobile service most people in Thailand use, GSM (See Wikipedia)

3G - faster mobile phone service that allows such services as Mobile TV, Video on demand, Video Conferencing, Location-based services, Global Positioning System (GPS) (See Wikipedia)

4G -  "the fourth generation of mobile phone mobile communication technology standards. It is a successor of the third generation (3G) standards. A 4G system provides mobile ultra-broadband Internet access, for example to laptops with USB wireless modems, to smartphones, and to other mobile devices. Conceivable applications include amended mobile web access, IP telephony, gaming services, high-definition mobile TV, video conferencing, 3D television and Cloud Computing" (See Wikipedia)

base station -  a wireless communications station installed at a fixed location and used to communicate as part of either:
a radio system or a wireless telephone system such as cellular CDMA (3G) or GSM (2G) cell site (See Wikipedia & base station subsystem)
2G base stations
3G base stations

generation - 1. a group of products that come out at the same time that use the same technology ; 2. a group of people in society who are born and live around the same time รุ่น (คนรุ่นต่างๆ)

third generation mobile phone technology (3G)
second generation mobile phone technology (2G)

wireless - radio, communication without wires (for example, most modems in houses nowadays are wireless) ไร้สาย (การติดต่อสื่อสารผ่านวิทยุ คลื่นวิทยุ ไร้สาย)

broadband - the most common high-speed data transmission used for high-speed Internet access, fast enough to support applications such as streaming video (See Wikipedia)

wireless broadband
third-generation (3G) wireless broadband
third-generation (3G) wireless broadband users in Thailand

spectrum - a range of radio waves used for radio communications ความถี่คลื่นวิทยุที่ใช้ในการสื่อสาร
the 850-MHz spectrum

frequency - 1. a radio frequency that is part of the spectrum; แถบความถี่; the number of times something happens within a particular period ความบ่อย
the 850-megahertz frequency
the 2100-megahertz frequency

frequency band - a group of radio frequencies all located next to each other แถบความถี่
three bands - the 850-, 1800- and 2100-MHz frequencies

operators - companies doing some kind of business
mobile operators - companies that offer mobile phone service (for example: AIS, DTAC, Orange)

double - to become twice as big, twice as much or twice as many เพิ่มเป็นสองเท่า
3G users will more than double this year

promising - likely to succeed; has a good chance of succeeding in the future มีแนวโน้มที่ดี
promising new field - promising new kind of business or technology

mobile operators will compete in the promising new field

executive - the highest level managers in a company
an executive of Total Access Communication (DTAC)

The number of third-generation (3G) wireless broadband users in Thailand will more than double this year, increasing to 25 million as mobile operators compete in the promising new field, says an executive of Total Access Communication (DTAC).

triple - three times the number or size of something จำนวนสามเท่า
3G users will triple to 10 million this year

The country's second-largest mobile operator expects the number of its 3G users on both the 850- and 2100-megahertz frequency to triple to 10 million this year, said DTAC marketing head Pakorn Pannachet.

effort - the energy and enthusiasm that people put into an activity
licensing - getting official permission from the government to do a certain activity

gearing up - preparing, getting ready เตรียม, เตรียมพร้อม, จัดเตรียม, 
gearing up to roll out their 3G services

Operators are gearing up to roll out their 3G services

effort - an attempt to do something ความพยายาม
they are doing this in an effort to

concession - permission from the government to run a certain kind of business (example: telecommunications, transportation, etc) สัมปทาน
contract - a written agreement or promise to do something การสัญญา
concession contracts

current - of the present time ปัจจุบัน
current concession contracts

shackles - 1. something that is very limiting; 2. iron things that prevent a prisoner from moving 
escape the shackles of 
escape the shackles of their current concession contracts

license - permission to do use something in your business  การอนุญาต,  ใบอนุญาต
regime - system
licensing regime
move to a cheaper licensing regime

Operators are gearing up to roll out their 3G services on the 2100-MHz frequency in an effort to escape the shackles of their current concession contracts and move to a cheaper licensing regime.

launch - to start selling a new product or service to the public เริ่มวางขาย
launch 3G services

rivals - competitors, other companies or countries competing for the same customers and purchases คู่แข่ง
rival companies
plans by rival companies

ignoring - deliberately not paying attention to or dealing with something เพิกเฉย เอาหูไปนาเอาตาไปไร่
ignoring plans by rival companies

the company plans to launch 3G service later ignoring plans by rivals AIS and True Move to start services earlier

But DTAC plans to launch its 2100-MHz 3G services in late June, ignoring plans by rivals AIS and True Move to start services earlier, said Mr Pakorn. AIS plans to roll out its 3G services next month, while True Move wants to start 4G services next month.

nationwide - throughout a whole country ทั่วทั้งประเทศ  ทั่วประเทศ
DTAC has 15,700 base stations nationwide, of which 10,500 are 2G bases and 5,200 are for 3G.

rights - what the law allows you to have and do สิทธิ์ (See Wikipedia)
rights to operate mobile services
holds the rights to operate mobile services

claim - saying something is true
its rivals cannot claim - the company's competitors cannot say they have this (which makes the company unique)

Mr Pakorn said all 15,700 base stations have 3G-ready equipment. DTAC also holds the rights to operate mobile services on three bands - the 850-, 1800- and 2100-MHz frequencies, which its rivals cannot claim.

2G mobile service
DTAC operates 2G mobile service

due - expected to happen or should happen มีกำหนด
expire - to come to an end or stop being in use หมดอายุ

due to expire
the concession is due to expire in 2018

DTAC operates 2G mobile service on the 1800-MHz band under a concession with CAT Telecom, which is due to expire in 2018. The company also runs 3G HSPA on the 850-MHz spectrum under agreements with CAT.

subscribers - people who make monthly payments to get mobile phone service
DTAC subscribers
AIS subscribers

It has 25 million subscribers, while Advanced Info Service has 34 million and True Move 20 million.

handsets - the actual telephone receiver that a person holds in their hand and talks into
2100-MHz-enabled handsets

availability - they exist and people can use them
availability of handsets 

attract - to cause someone to be interested in something ดึงดูดความสนใจ
attract mobile users to 3G

crucial - extremely important because it effects the result of something สำคัญยิ่ง
availability of handsets will be crucial to attract mobile users to 3G.

Mr Pakorn said availability of 2100-MHz-enabled handsets will be crucial to attract mobile users to 3G. 

launched - started เริ่มต้นดำเนินการ  began เริ่ม
when 3G service is launched

As many as 50 million handsets in Thailand must be replaced once the 2100-MHz 3G service is launched.

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