No matter what the current trends, one look that never goes out of style is the effortlessly beautiful effect. The key is to make it appear that absolutely no effort was involved in getting there. If you just aim to look like you haven't got to any trouble with your appearance, full stop, then you won't necessarily look beautiful. And if you try too hard, painting your face with too many products, say, all that striving will come across very clearly, too. The two approaches go hand-in-hand, with balance being the operative word.
Bobbi Brown’s autumn/winter look for 2012.
And how that equilibrium has been interpreted for this season is bare, unadorned skin for "effortless" and striking matte lips for "beautiful".
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