A year in beauty | Bangkok Post: lifestyle

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A year in beauty

IT WAS a year of going up for the lifestyle business in Thailand _ new department stores and shopping malls marked not only a growth in the restaurant, fashion and entertainment sectors, but also more counters, stores and salons for beauty products and services.

The growth of the beauty industry stretched beyond the number of products launched, which covered the whole range of needs for every age group.

We saw gathering momentum in the men's skincare sector, while haircare and hairstyling products acquired a larger market share, thanks largely to the popularity of online influencers who have shown enthusiasts that modern-day beauty is about home DIY _ and there's no look you can't achieve with skilled hands, little tricks and the right products.

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