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Twice the Joy - Share Your Toy

Soft Toys for Education - helping kids create their own future

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This is the season for Soft Toys for Education - one of the easiest most effective and certainly cuddliest ways to help children, their families and their society for generations to come. This year, from 4 November 2012 until 12 January 2013, for every soft toy or hand puppet bought, the IKEA Foundation will donate 1EUR to help fund education projects supported by UNICEF and Save the Children. Read more in the appendix on how soft little toys can make a huge difference in children's education around the world. 

in addition to the global campaign, The United Nations Children's Fund (UNICEF) Thailand and Save the Children Thailand today launched a local campaign to benefitchildren in the Southern Thailand. In partnership with IKEA Thailand, the organizationsare encouraging customers to participate in the "Twice the Joy-Share your Toy"soft toy campaign forthe children of Yala, Narathiwat and Pattani provinces. The campaign runs from now until 12 January2013 at the IKEA Bangna store.

"We want to give Thai families who visit IKEA Bangna the opportunity not only tobuy special soft toys for their own children, but also to donateanother soft toy to share their joy with children in the southernmost provinces of the country," said Ms. Edelweiss Silan, Director of Programsfor Save the Children.

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