The hysterical longings _ and a whiff of hatred _ circling the air for the newest generation of Furbies in Thailand is so palpable, it hits you in the face like a purple, fuzzy brick. The hit owlish toy with the iconic googly eyes and a chatterbox nature that can interact with the owner _ personally or through mobile apps _ was first introduced in the US in 1998 and sold over 40 million units within three years, instantly becoming a sensation so sweeping you might have had to send your child to Pluto in order to avoid it.
Although the cravings for the newest model started in the US with its release in September 2012, the excitement seems to have just reached our shores. The hype started when none other than material girl Araya "Chompoo" Hargate and fashion icon Chavaporn "Ploy" Laohapongchana uploaded pictures of their new toys on their Instagram accounts and blogs in early January.
When other influential stars and celebrities, such as Woody Milintachinda and Sudarat "Tukky" Butrprom, also advertised their love for their furry friends on Instagram, the status was solidified: the big-eared creature was the "it" item that all the "it" people must have.
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