LONDON FASHION WEEK
London Fashion Week: The Early Days
- Published: 18 Sep 2012 at 11.05
- Online news:
There' s never an occasion that the Neoclassical building of Somerset House - or more precisely the vast central courtyard area of it - would welcome this large bunch of peculiar visitors like during the London Fashion Week. The historical building plays the role of the main show space, and as happend at all the main show space of all fashion events, fashion birds of all colourful feathers flock together.
London is second to none when it comes to personal style - and this shows in the show audience: the quirky sensibility and that out-of-this-world colour combination belonging to London is something even other great fashion capitals cannot easily claim to match. Sadly, London is still a struggling city when it comes to its significance as fashion capital. It can' t even put key shows on early days due to conflicting schedule with some main shows in last days of New York, and in case of two seasons ago when Gucci kicked off Milan Fashion Week with its anniversary, followed closely by Prada show, London was struggling with all its might just to keep the number of models adequate for its final days.
Last season, London saw her hope. After Burberry Prorsum returned to London stage a fee seasons earlier, bringing with it a stellar crowd and media magnates, the city welcomed the show by McQ and a mini-showcase by Stella McCartney, giving its autumn/winter 2012-2013 showcase one of the most vibrant seasons in years.
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