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Lacoste

Commissions Campanas to re-imagine the iconic polo for the holiday season

For its annual Holiday Collector's Series, Lacoste has commissioned the Campana Brothers to re-imagine its iconic polo. This is the second time the brand has worked with the duo from Brazil, and the new polos are now being rolled out in stores around the world.

Brazilian brothers Humberto and Fernando Campanas shot to fame in 1998 when their designs were displayed in the Museum of Modern Art in New York. Their  designs are based on humble or everyday materials which they transform and reinvent in new scenarios.  Their creativity is clearly manifest in the true Brazilian style and choice of colours and combinations. They aim for "creative chaos and triumphantly simple solutions".

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