Evian, born in the purity of the Alps, has launched a creative new bottle to celebrate the year-end season.
Evian has partnered with French fashion house KENZO to create a pure new limited edition bottle, driven by a playful yet distinctly mysterious spirit. The graphic on the bottle conveys an intimate and unique vision.
Offering a magnifying glass effect when full, the bottle's purple fragmented pattern is penetrated by a sole lime zigzag, giving the holder a distorted and skewed view of its ultra-pure contents. The bottle is naturally playful in accordance with the "Live Young" state of mind to which Evian is dedicated.