Make-up has always been an essential element of theatre and over the years cosmetics manufacturers have taken innovations originally developed for the stage out onto the street.
One of the world's oldest cosmetic companies, Bourjois, established way back in 1863, made its debut with sticks of greasepaint in shades named after stock characters in the world of theatre such as Jaloux (jealous), Vieillard (old man) and Amoureux (lover).
It was a line of stage make-up produced at home by a part-time actor named Joseph-Albert Ponsin who eventually let his co-manager, Alexandre-Napoleon Bourjois, take over the brand. The legend "A. Bourjois & Compagnie" first appeared on the Rouge Fin blusher and Raisin lipstick.
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