Beautiful Benefit | Bangkok Post: lifestyle

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Beautiful Benefit

Look good and have fun with cult US brand

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Her business title has people asking Annie Ford Danielson: What does a global beauty authority do? 

‘‘At the Benefit counter, we want to give a fun experience while encouraging women to try new products,’’ said Annie Ford Danielson.

The American executive briefly explains that her job is to spread the word about Benefit Cosmetics and to listen to the needs of women all over the world, so travelling is a big part of the job for Danielson, who was recently in Bangkok to talk about Benefit's instant beauty solutions.

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