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Public called on to define brand Thailand

The government is launching its "Thailand in your mind" project as part of an attempt to invite citizen input on how brand Thailand should be promoted internationally.

Always on our minds Prime Minister Abhisit Vejjajiva presides over the opening ceremony of the ‘‘Thailand in Your Mind’’ campaign initiated by the Foreign Ministry to restore the country’s image in the eyes of the world community. The campaign encourages Thais to vote from now until Sept 24 for the image they want Thailand to project internationally. CHANAT KATANYU

Prime Minister Abhisit Vejjajiva yesterday presided over a ceremony to kick off the campaign at the Foreign Ministry.

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Writer: Thanida Tansubhapol
Position: Reporter

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Your comments

  • Ray Ong

    Discussion 76 : 07/09/2010 at 04:35 AM76

    Those who write have been here so long that the magic is gone, especially when compared to the past. The first time is probably still magical for people. If you stay too long, the flaws show up. And yet how many would actually leave in spite of their grumbling?

  • zeitgeist

    Discussion 75 : 04/09/2010 at 11:59 PM75

    Thailand was interesting and cheap. Now it is less interesting and not as cheap. Soon it will be boring and not a cheap destination. If you want top class service and clean beaches you do not come to Thailand.

  • james

    Discussion 74 : 04/09/2010 at 11:15 PM74

    Where is the 5555 option

  • amazed

    Discussion 73 : 04/09/2010 at 09:13 PM73

    Abhisit continues to disappoint me. How could he let himself be associated with this. This program may have had some merit at one time, but the current situation just makes this another scam.

  • Paul

    Discussion 72 : 04/09/2010 at 07:41 PM72

    Nice try...No Cigar...At All..

  • Paul

    Discussion 71 : 04/09/2010 at 07:24 PM71

    Mr Abhisit, as you can see from comments Thailand is already "Branded" lots more work to do!!

  • Amazing Thailand

    Discussion 70 : 04/09/2010 at 06:50 PM70

    The image of Thailand cannot be chosen or voted in.

    Back in the old days when electronic communication was in it's infancy it may have worked to a point, but nowadays with all the channels available for instant information distribution by anyone and everyone you cannot contain the truth anymore.

    People who both live and travel in Thailand are passing on their impressions of Thailand and this is unstoppable.

    No type of PR campaign is going to change that.

    If we look at the type of headlines Thailand has been making lately, what kind of image do you think it has earned ?

  • fred

    Discussion 69 : 04/09/2010 at 05:54 PM69

    At least the Prime Minister has retained his farang sense of humour, dishing out this latest project :)

  • sally B

    Discussion 68 : 04/09/2010 at 04:39 PM68

    .....or this one.

    Thailand. We are tired of the complaints.
    Just SEND the money and stay home please.

  • Sally B

    Discussion 67 : 04/09/2010 at 04:37 PM67

    How about this slogan.
    THAILAND...just check the internet before you go.

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