Investors are turning their attention to emerging markets in Southeast Asia again, on the back of robust hotel transaction volumes in Asia which hit US$620 million in the first quarter of 2013, up 190% from the same period last year in 2012, according to international real estate consulting firm Jones Lang LaSalle.
"Rising visitor arrivals, robust trading performance and positive market dynamics have put emerging Southeast Asian markets such as Vietnam, Cambodia and Myanmar back into the investment spotlight," said Tom Oakden, executive vice president of Investment Sales for Jones Lang LaSalle's Hotels & Hospitality Group.
The growth in air travel in Southeast Asia, along with upgraded infrastructure, has enhanced the ease of travel and improved links to the rest of Asia. This is evident in the double digit tourism growth witnessed in Vietnam (15%), Cambodia (25%) and Myanmar (55%) in 2012, when compared with 2011.
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