Rick Smolan, co-creator of the groundbreaking Day in the Life photography series and "Big Data" project as well as other globally crowdsourced initiatives, has launched a free mobile app, also named "Big Data", for iOS and Android platforms.
This enables people to share and compare their lives for seven days using the sensors in their phones and by responding to thought-provoking questions with others around the globe about their dreams, interests and views on family, sleep, trust, sex and luck.
The app represents the launch of "The Human Face of Big Data", a series of initiatives aimed at inspiring a global conversation about humanity's new ability to collect, analyse, triangulate and visualise vast amounts of data in real time.
Tomorrow Smolan and team will be hosting a series of invitation-only media events in London, Singapore and New York, where leading Big Data experts will interpret and visualise a week's worth of information streaming in from participants using the mobile app all over the world. In addition, leading data entrepreneurs, scientists and innovators will share examples of their work in an interactive "Big Data Lab." A live webcast will allow people around the world to watch the briefings as the day unfolds. "Big Data is beginning to affect every aspect of our existence," said Smolan. "Everyone carrying a smartphone has become a human sensor, and this new ability to sense and measure the world in real time is something our planet has never seen before. From curing diseases to conserving precious resources such as water and energy, Big Data may be the tool we need to address many of the most pressing issues of our time."
Today and tomorrow The Human Face of Big Data mobile app invites people to share ideas and compare their responses with others around the globe. People can map their daily paths, share the objects and rituals that bring them luck, get a glimpse into the one special thing that others want to experience during their lifetime and discover hidden secrets about the world in which they live.
The app is available in eight languages: English, Chinese (simplified), Japanese, Portuguese, Spanish, French, Korean and Russian.