European auto sector hits 17-year low

European auto sector hits 17-year low

European auto sales plunged to the lowest point for 17 years in 2012, trade data showed on Wednesday, revealing the dire state of the sector despite the global strength of German automakers.

Employees work on a production line at the MCA Renault plant in Maubeuge, northern France on October 8, 2012. European auto sales have plunged to their lowest point in 17 years in 2012, trade data reveals after Renault announced the latest job cuts to hit the beleaguered sector.

The figures came only hours after French manufacturer Renault announced the latest job cuts and restructuring in the European car industry.

And they coincided with poor results and a share plunge for French car parts maker Faurecia, controlled by Peugeot.

New car registrations in the European Union fell by 8.2 percent from the 2011 level to 12.05 million units last year, the European Automobile Manufacturers' Association said, but the fall in Germany was just under 3.0 percent.

Sales in December fell for the 15th month in a row by 16.3 percent on a 12-month basis.

French automakers in particular are being hard hit with Renault announcing 7,500 job cuts late on Tuesday.

PSA Peugeot Citroen, the second-biggest carmaker in Europe after the booming German VW group, has just had its financing arm rescued by the state. The group is restructuring with 8,000 job cuts and targets development abroad after a government report said its strategy had missed the bus of globalisation.

And on Wednesday, French car parts maker Faurecia reported weak profits and a surge of its debt, blaming a sharp fall in car production for pushing up the cost of holding inventories.

Renault shares were down 1.39 percent, PSA Peugeot Citroen which controls Faurecia was down 3.29 percent, and Faurecia stock fell 6.27 percent.

By contrast the VW group has reported record global sales for 2012 with a rise of 11.0 percent to 9.07 million units and aspires to being the biggest manufacturer globally, ahead of Japanese Toyota, by 2018. And German Daimler said at the Detroit auto show this week that it is on track to be the world's top luxury carmaker by the end of the decade.

The second-biggest manufacturer globally is General Motors, which struck a strategic partnership with PSA this year, but GM's sales across the whole of Europe fell by 8.2 percent last year, the US group said in Detroit.

These companies, and European manufacturers in general, are looking to growth in emerging markets to compensate for what they expect to be a lasting weaker trend in Europe, but these markets are also the home base for new competitors, notably in China.

-- Hyundai-Kia sales rise --

The European trade association said in its report on the European market: "Demand for new cars reached the lowest level recorded since 1995, totalling 12,053,904 units" in 2012.

Last year's 8.2 percent shrinkage was the worst since a downturn of 16.9 percent in 1993, the association said.

With the eurozone struggling to cope with the tax rises and cuts in state spending imposed to correct its debt crisis, businesses and consumers have cut down their spending on vehicles.

In some countries the market, and employment, were supported after the financial crisis hit economies in 2008 by government subsidies for the replacement of old vehicles with new ones but these schemes have run out and many European groups have announced job cuts and plant closures.

The latest came late on Tuesday from Renault which said it would shed 7,500 French jobs, or about 17.0 percent of its workforce by 2016.

Renault, which has diversified its manufacturing into low-cost countries close to western Europe in recent years, notably in Romania where it builds its Dacia-branded vehicles, said that an agreement with unions would save it 400 million euros ($534 million) in overhead and would avert any plant closures.

"On the basis of a progressive recovery of the European market, establishing such an agreement would allow for growth in French output that is more sustained than that of the European market," Renault said.

However the European trade data for the year showed big differences between countries.

Car sales rose only in Britain, by 5.3 percent from the level in 2011.

In Germany, a fall in sales on the home market was contained to 2.9 percent but in France sales slumped by 13.9 percent, in Spain by 13.4 percent and in Italy by 19.9 percent.

In terms of brands, sales in western Europe by PSA Peugeot Citroen fell by 12.9 percent, by Renault 18.9 and by Fiat of Italy by 15.8 percent.

Sales by Opel, based in Germany but owned by US group General Motors which has recovered strongly from bankruptcy, fell by 15.6 percent.

However, other German brands did far better. Sales by Audi rose by 3.7 percent, and by BMW they slid by 0.1 percent and by Mercedes-Benz by 0.9 percent.

In terms of sales in Europe by foreign manufacturers, the South Korean group Hyundai-Kia raised sales under the Hyundai name by 9.4 percent and under the Kia brand by 14.6 percent.

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