Thailand Privilege Card Co (TPC), which offers the Thailand Elite Card, is extending the deadline for applications for managing director until Feb 6 after receiving just one qualified applicant.
The first deadline for applications was Jan 22, with 10 forms submitted. Only one applicant, though, was qualified for the vacancy. The deadline extension is aimed at drawing more qualified people.
Arunporn Limskul, a TPC board member, said the new managing director will have the main duty of executing the business plan approved by the cabinet, such as clarifying target groups and marketing channels for the new Elite Card.
If he or she has worked in private firms, the person may have to have been a vice-president or deputy managing director for at least one year at a business valued at over 1 billion baht.
In March, TPC will launch the "Money Can't Buy" campaign to stage its comeback and recruit new members to the Elite Card. The membership fee is 2 million baht for 20 years, with no lifetime status as in the past, and TPC expects to recruit 1,300 new members by year-end.
The group aims to have 10,000 members by 2022, up from 2,562 now.
TPC got strong support from the Yingluck Shinawatra government to emerge from the brink of closure after the previous government ordered it shut down.