Record 2012 hotel occupancy in Samui
- Published: 13/03/2013 at 12:05 PM
- Online news:
Hotel occupancy in Koh Samui was at an all-time high of 68% overall for 2012, compared with 59% in 2011, thanks to new direct international flights and aircraft upgrades, according to consulting firm C9 Hotelworks.
View from Ba Ku Bung Coffee Bar on Bo Bhut in Koh Samui. Bangkok Post file photo
One leading economic indicator on the island is the development by Thai-listed Central Group of a massive retail shopping complex on 48,000 square metres of land in the tourism area of Chaweng.
"Hot on the heels of a rising Asian middle class and the resurgence of a prolific group travel segment is the trend of Thailand's resort markets becoming urbanised playgrounds. It's not just about the beach anymore as shopping and attractions are gaining momentum as strong demand catalysts," he said.
While a gradual shift of demand is seeing more Asian visitors and families, the top three source markets were Germany, the U.K. and Thailand which contribute a combined 27% share. Rising fast on the horizon are Russian travellers. Using nearby Phuket as a trend of things to come, last year 15% of total visitor arrivals were from the Russian Federation.
On the supply side, 459 new rooms will be added to the island's present total inventory of 17,479 over the next two years.
"As Koh Samui's primary air carrier is continuing to modernise its fleet with new Airbuses, and phase out older ATR 72 propeller planes, which is helping hotels fill beds, the ominous restriction on total daily flights to 36 is a non-moving ceiling," said Mr Barnett.
Local industry leaders remained tuned into Bangkok Airways' efforts to raise the environmental restriction on the daily flights to 50, he added.
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