Thailand will become the global export production base for Toshiba air conditioners in the next three years, affirming its importance despite the impact from the 2011 flood crisis.
Akio Ozaka (left), the managing director of Toshiba Carrier, and Kobkarn Wattanavrangkul, the chairwoman of Toshiba Thailand, attend yesterday’s opening of the new factory in Pathum Thani province. Thailand is expected to become a global export production base for Toshiba air conditioners. PITSINEE JITPLEECHEEP
A second Toshiba air-conditioning factory, costing 2 billion baht, opened in Pathum Thani's Bangkadi Industrial Park yesterday.
Akio Ozaka, the managing director of Toshiba Carrier (Thailand) or TCTC, said about 90 models have already been transferred from Japan to be produced at the new factory.
More than 250 new models from Japan are expected to be made there in the company's fiscal 2013 started April 1.
By the end of 2015, the annual capacity of Toshiba air conditioners in Thailand will triple to 2.65 million units. Residential units will reach 2 million and commercial models 650,000.
TCTC will then be bigger than Toshiba's Japanese plant.
The new Bangkadi plant will hire 900 new workers build an engineering centre.
Mr Ozaka said TCTC has invested more in Thailand because the company receives tax benefits on both imports and exports, while the country has a strong supply chain and good infrastructure.
Its first factory was badly damaged by the floods in 2011, but it decided to stay in Thailand and invest in the second plant.
"Most importantly, we're still in Thailand because most employees have worked for the air-con facility for a long time," Mr Ozaka said.
Kobkarn Wattanavrangkul, the chairwoman of Toshiba Thailand Co, said the country will become a centre for Asean if the government implements infrastructure projects including those related to water management.
About 95% of Toshiba air conditioners produced here are exported to 121 countries on six continents.
About the author
- Writer: Pitsinee Jitpleecheep
Position: Business Reporter