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Phoenix rises
from ashes
Housing demand helps revive sector, making
developers' shares very attractive, on the back of low interest
rates and government efforts to stimulate mortgage lending
Krissana Parnsoonthorn
The continuing improvement of the property market has pushed
up the performances of major listed developers, making their
shares very attractive to investors and offering the highest
returns on investment on the SET over the past year.
The momentum of low interest rates together
with government measures to revive the property business have
boosted housing demand while brand-new supply is limited.
``Several listed property firms, which have
already restructured debts and received fresh funds, have
been expanding their property operations,'' said Sumek Chantrasuriyarat,
an analyst at Bualuang Securities.
Earnings growth was improving since low interest
rates were also helping developers reduce their expenses,
he said. ``Profit margins on developing new projects are higher
because they can acquire land at lower costs.''
Mr Sumek said the outlook for the sector over
the next six months would continue to improve. Demand will
grow further though it is not expected to reach the boom-era
levels of 150,000 to 160,000 units a year.
``The business fundamentals will not change
and low interest rates are likely to prevail until the year-end.
Worries about the US slowdown still persist. If it really
occurs, it will affect the continuity of property recovery,''
Mr Sumek said.
Among the 23 listed property firms, the return
on investment of LPN Development shares was the highest at
552% over one year, followed by Asian Property Development
at 457% and Sino-Thai Engineering and Construction at 246%.
Heavyweight Land & Houses, accounting
for 38% of the sector's capitalisation, delivered 186% over
one year and 15% over five years. The sector's one-year average
was 163.9% but over five years it has returned only 4.8%,
while the 10-year return is -8.2%, reflecting property's roller-coaster
ride.
Propping the one-year table was Nawarat Patanakarn
(15%), behind Sansiri and MBK Property and Development.
Yupa Techakraisri, deputy managing director
of LPN, said the company outperformed the others because it
had a clear business policy to develop only city condominiums,
which were now in short of supply.
``Our project locations are very good and
prices are very affordable. We have few competitors as most
surviving developers have shifted to developing detached houses
or townhouses instead,'' she said.
As well, she said, LPN could finish a condo
development within just 12 to 18 months, ensuring better cashflow.
LPN projects sales of one billion baht this
year and 1.5 billion next year. The figures do not include
income from a joint venture with two other companies to revive
the Watercliff Condominium on Rama III Road.
Mrs Yupa said the company had four ongoing
condo projects that would generate revenues starting next
year. LPN also plans to buy more land and develop three or
four new projects in the next two years.
Pumipat Sinacharoen, vice-president for corporate
planning and investor relations of AP, said the company had
a high-growth property business, which generated 90% of total
revenues, while building materials production was improving.
``We have been able to clear up our image
that we are not part of Land & Houses. We have successful
products such as the Baan Klang Muang and Baan Klang Krung
townhouses,'' he said.
AP's main business used to be precast concrete
floors and its biggest customer was L&H, but over the
past three years it has become a successful developer of niche
properties.
The company has set an annual growth target
of 30% over the next two to three years with a profit margin
of at least 35%. This year, it forecasts total sales of 2.2
billion baht, doubling from last year.
AP has seven ongoing projects and five new
ones will begin sales activities in the first quarter of 2003.
Sansiri, meanwhile, was expecting a turnaround
now that its funding challenges have been overcome, according
to Mayta Chanchamcharat, vice-president for corporate finance.
The company took on Starwood Capital Group
as its strategic partner in 1998, but the US investor had
been hesitant to raise its holding to 51% as agreed originally,
he said.
``When we could not raise more funds, we could
not diversify our property business. We waited until late
2000 before our first housing estate in Soi Vatcharapol got
a green light to take off,'' he said.
To help improve performance, Sansiri has focused
on generating additional income from property management and
serviced apartments.
In July this year, Sansiri finally solved
its cash problem when a group of new investors agreed to inject
2.59 billion baht into the company. It has wasted no time
putting the money to work, acquiring the Sofitel Silom Hotel
for 684 million baht and buying new land plots for future
development.
``We are gearing up to grow with many projects
in the pipeline. Our major revenues will come from residential
projects while steady income from hotels and property management
will support us,'' Mr Mayta said. _Krissana Parnsoonthorn
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