Google locks up deal for parcel firm | Bangkok Post: tech

Tech >

Google locks up deal for parcel firm

  • Published: | Viewed: 1,385 | Comments: 0
  • Online news:
  • Writer: AFP
- +

Google has agreed to acquire Canadian start-up BufferBox, which manages self-service parcel lockers to help consumers avoid missed deliveries, the companies said Friday. 

Google has agreed to acquire Canadian start-up BufferBox, which manages self-service parcel lockers to help consumers avoid missed deliveries, the companies said.

Terms of the deal were not disclosed.

The company began with a pilot project in Waterloo, Ontario, and has been rolling out a network of pick-up stations across the Toronto area.

"We are now excited to share that we have been acquired by Google," BufferBox said in a blog posting.

"We have a huge vision for this space and we couldn't be happier to be building it out within a fantastic organization."

A Google statement said: "We want to remove as much friction as possible from the shopping experience, while helping consumers save time and money, and we think the BufferBox team has a lot of great ideas around how to do that."

The move comes with Google increasingly entering the retail space with its own shopping site and a Google Play Store, which sells not only digital products but hardware such as Google-branded tablets and smartphones.

The service could help Google compete with other online retailers like Amazon, which have similar services.

On Wednesday, Google said it agreed to buy the marketing firm Incentive Targeting in a move that gives the tech giant more tools to work with retailers on discounts and other promotions.

Bangkok Post online classifieds

Try buying & selling goods and properties 24/7 in our classifieds which has high purchasing power local & expatriate audience from within Thailand and around the world.

0 people commented about the above

Readers are urged not to submit comments that may cause legal dispute including slanderous, vulgar or violent language, incorrectly spelt names, discuss moderation action, quotes with no source or anything deemed critical of the monarchy. More information in our terms of use.

Please use our forum for more candid, lengthy, conversational and open discussion between one another.

  • Latest
  • Oldest
  • Most replied to
  • Most liked
  • Most disliked

    Click here to view more comments