Chevrolet upgrading all customer service centres
Chevrolet Sales Thailand plans to upgrade all 88 service centres across the country to provide automotive parts and products as well as to better support customers, following an announcement it was terminating its local car sales operation earlier this year.
The company plans to expand services under the ACDelco brand and other brands, helping local dealers run their business.
Vanchana Unakul, Chevrolet's director for after-sales services, said yesterday the company assured customers their cars will continue to have maintenance services.
Chevrolet dealers will also be allowed to adapt their business to best suit market situations.
"The company will continue supporting both customers and dealers after General Motors (GM) decided to withdraw from Thailand," said Mr Vanchana.
He said Chevrolet dealers will have more options to run their service centres. They can offer maintenance to other car brands because the number of Chevrolet cars will decrease in the future.
The company also welcomes new investors to co-invest in the service centres under a new model, which is under consideration by Chevrolet executives.
According to earlier media reports, more than 300,000 Chevrolet cars in Thailand risked losing maintenance services and roughly 1,900 jobs from all local operations would be affected by GM's decision, including 1,200 at its Rayong plant.
Titikorn Lertsirirungsun, manager for Southeast Asia at research firm LMC Automotive, earlier said GM stopped manufacturing and sales operations in this region in 2018.
GM also plans to sell its manufacturing facilities in Rayong under a purchase agreement with Chinese car maker Great Wall Motors.
Chevrolet Sales Thailand aims to expand its auto parts business under under ACDelco brand to other countries including Malaysia, Singapore, the Philippines, Vietnam, Tahiti and Pakistan.
"Vietnam is a high-potential market for the company because of its large market size and demand," said Mr Vanchana.
ACDelco is an American automotive parts brand owned by GM. In 2019, ACDelco recorded total revenue of 200 million baht in Thailand.