Great Wall Motors affirms Thai vision
published : 9 Dec 2020 at 04:00
newspaper section: Business
Chinese carmaker Great Wall Motors (GWM) vows to help the government make Thailand a hub for electric vehicles (EVs) in the region following recent talks with Deputy Prime Minister Supattanapong Punmeechaow and Board of Investment (BoI) executives.
The company discussed strategies and co-operation in driving Thailand to become the centre of EV development and supporting industry growth.
"Great Wall Motor has strong confidence in Thailand," said Elliot Zhang, president of GWM for Asean and Thailand.
He said Thailand has great potential, notably its strategic location in Asean, the readiness of its workforce and suppliers to serve the future automotive industry as well as support from the government and BoI.
Over the past six months, GWM has continued to invest and grow its business in Thailand under its globalisation strategy.
The company aims to set Thailand as a hub for right-hand-drive vehicle production and export in Asean, especially for the new energy and electric vehicles.
GWM also plans to set up an R&D centre in Thailand to conduct in-depth research and leverage state-of-the-art innovations and technologies to uplift the automotive industry and provide full support in enhancing skills, training and employment for the workforce.
This will prepare workers to meet their fullest potential in the EV ecosystem, the company said.
Mr Zhang said the company is willing to provide upskilling and will generate both direct and indirect employment.
He also said GWM will pay heed to "voices and demand from Thai consumers in order to deliver electric vehicles and facilities with uncompromised quality."
Mr Supattanapong, also the energy minister, applauded GWM's ambitious move, believing it will benefit the state plan to promote EVs.
"GWM's investment will help strengthen our road map in EV development in terms of broadening vision and knowledge of EV research," he said.
This will pave the way for an opportunity to accelerate EV manufacturing with GWM's expertise, said Mr Supattanapong.
The minister also expects investment and support from GWM will create more job opportunities to serve the growing EV industry, eventually "resulting in uplifting Thailand's overall economy and quality of lives among Thai people."
GWM has expanded its manufacturing and sales businesses in more than 60 countries.