Open to fresh ideas, Emilio Pucci invited Christelle Kocher, founder and designer of Paris-based Koché, to reinterpret its signature patterns for a new ready-to-wear and accessories collection.
Kocher is known for her expertise in couture design and modern take on streetwear. The Koché x Pucci collection was launched recently by Porndet Chandawanich, co-CEO of PAT Luxury Concept, the Italian brand's distributor in Thailand, at its boutique in The Emporium.
Actor Kanawut Traipipattanapong and model Matcha Mosimann sported pieces from the collaboration, while the guests included Bussakorn Wongpuapan, Ployvarin Songpakorn, Parva Nakasai, Eknaree Wachirabunjong, Kerika Chotivichit as well as Nicole and Camilla Kittivat.
