Hua Hin, Cha-am to be 'Wellness Sandbox'

Hua Hin, Cha-am to be 'Wellness Sandbox'

The beach in Cha-am district, Phetchaburi province. (Photo: Pongpet Mekloy)
The beach in Cha-am district, Phetchaburi province. (Photo: Pongpet Mekloy)

The Tourism Authority's proposal to promote Hua Hin and Cha-am as Thailand's "Wellness Sandbox", targeting health-conscious tourists, has received backing from the government's Centre for Economic Situation Administration.

Government spokesman Thanakorn Wangboonkongchana said the CESA, chaired by Prime Minister Prayut Chan-o-cha, on Friday approved in principle the TAT's proposed "Thailand Wellness Sandbox" promotion for Hua Hin district of Prachuap Khiri Khan and Cha-am district of Phetchaburi.

According to the spokesman, Hua Hin and Cha-am will be promoted as destinations for medical tourism. Health-related products and services in both districts will be highlighted, along with the Thailand Riviera campaign to attract visitors to coastal destinations in the South.

On Friday, the CESA instructed the Tourism Authority to also consider expanding the "wellness" promotion to areas in other regions.

Do you like the content of this article?

Thai Airways plans jet orders as carrier rebounds from pandemic

Thai Airways International Plc said it will begin talks with aircraft manufacturers to purchase 30 new widebody jets as tourists return to Thailand and the carrier looks to rebound from the pandemic.


Nun arrested for B1.3bn online fraud

Police from the Investigation Division of the Metropolitan Police Bureau (IDMB) have arrested a Buddhist nun on fraud charges for luring people to invest in a fake cloud storage rental business and loading false information on a computer, causing over one million baht in damage to victims.


Deadly India train crash linked to signal system failure

BALASORE, India: The cause of India's deadliest train disaster in decades was linked to the signal system, the railway minister said Sunday, as families scoured hospitals and morgues for missing relatives with deaths expected to top 288.