Bvlgari champs - elysees boutique - reopening
published : 14 Aug 2019 at 10:07
The Bvlgari boutique at 136 avenue des Champs Elysées reopened in mid-July.
Situated on the most beautiful avenue in the world, this is the ideal location for the Roman jeweller’s 5th Parisian boutique, offering the Maison’s entire range of iconic jewellery, watches and accessories.
The Bvlgari creative team has developed a new concept, blending Roman geometry with contemporary design. The boutique is a celebration of precious materials, featuring marble and golden brass. Other more audacious materials and colours have also been added, such as concrete and fabric in a rich shade of saffron for the blinds. The iconic Bvlgari wooden panelling has been replaced with a light-coloured concrete-style cladding to dress the walls of the boutique and create a striking contrast with the saffron-coloured blinds and window display.
The Maison’s latest editions are all available in this boutique. Notably, in the jewellery section, you’ll find the B.zero1 Collection 20th anniversary rings, the new Bvlgari Bvlgari sautoir, the new Serpenti Viper earrings and pieces from Fiorever, the Maison’s latest jewellery collection. On display in the watches section, you’ll find the latest timepieces that were presented at the Baselworld 2019 event, including the new Octo Finissimo Ceramic Automatic and the latest Serpenti Tubogas in rose gold and steel with a diamond pavé dial.
And last but certainly not least, in the accessories section in the boutique, you’ll already be able to find all the new designs from the Fall/Winter 2019 collection, including the Serpenti Cabochon bag, destined to become the iconic model of the Serpenti bag collection.