Prudential Thailand launches digital health app, Pulse by Prudential

Prudential Thailand launches digital health app, Pulse by Prudential

to make healthcare more accessible and affordable to Thai people

In these uncertain times, we are prone not just to existing diseases but new, emerging ones. Every sector is seeing disruption and threats but many are learning to survive. New technology now plays a significant role in what is being termed as the new normal way of life, particularly in the healthcare sector.

Seeing all this, Prudential Life Assurance Public Company Limited (Prudential Thailand), the healthcare insurance specialist, is pioneering a new artificial intelligence (AI)-powered mobile app, Pulse by Prudential (Pulse), that provides Thai people round-the-clock access to healthcare services and real-time health information.

Whenever you are travelling such as taking an overseas holiday or business trip, or even just preparing for the last lockdown measures to cease, you need to be sure that you don’t come into contact with the COVID-19 virus or, if you do, you have medical insurance to take care of it or any other medical problem that might arise this rainy season, even if it just turns out to be the common cold. 

Pulse enables users to get a better understanding of their symptoms. Simply complete a digital health assessment and you gain insights into future disease risks, current diet and mental health, and can seek timely health advice anytime, anywhere.

“Pulse, our all-in-one digital health app, is designed to help people achieve all the above,” explains Robin Spencer, Chief Executive Officer of Prudential Thailand. “Leveraging leading digital technologies and best-in-class partnerships, Pulse empowers Thai people to better understand and take control of their personal health.”

The following key features are available in the initial phase of the app’s launch: 

Healthcheck* (powered by Babylon, a UK-based healthcare technology and services company) – Users answer a digital questionnaire about their lifestyle, diet, mental health, medical history and family history to create their own health report and get practical insights into their long-term disease risks, as well as changes they can make to reduce their risk and stay healthy. They can also build their Digital Twin, a realistic graphic representation of the body broken down by organ, to explore their body from the inside out.

Symptom Checker* (powered by Babylon, a UK-based healthcare technology and services company) – Users can enter their symptoms using the AI-powered chatbot to get fast, localised, clinically validated information and recommendations of next steps to take, right from their mobile phones. Acting as a “digital-first” gateway for patients when seeking care, the Symptom Checker can also give users a better understanding of worrying symptoms and prompt them when best to seek further advice from healthcare professionals. This tool has been recently updated to provide alerts on specific symptoms and conditions that could be related to COVID-19, as well as additional information that can help users identify if they need treatment based on local healthcare guidance.

Hospital Finder – An interactive map that allows users to easily see which accredited clinics and hospitals are in close proximity to them. Users are able to view health provider details (e.g. address and contact information), and can directly call and/or use the map to navigate to the selected hospital or clinic.

Body Mass Index (BMI) and Wrinkle Index – Through the AI-powered BMI and Wrinkle Index features, users are able to understand body fat, ageing speeds, and other health-lifestyle metrics by uploading a simple selfie photo. With constantly evolving features, such as wrinkle scoring, users can optimise their daily rhythm to minimise key health risks, including melanoma development. Based on these interactions, in the near future Pulse aims to provide personalised lifestyle recommendations to help users live longer and healthier lives.

Health Awareness Content – Provides users with access to curated, engaging, and relevant health awareness content in the form of articles, videos, and infographics. Current topics range from mental health, wellness, nutrition and fitness to the lastest research on COVID-19 (e.g. how close are we to having a vaccine available to the public) and prevention tips for key diseases and illnesses predominant in Southeast Asia, including dengue fever and cancer.

Pulse is part of Prudential’s region-wide strategy to make healthcare affordable and accessible to everyone in Asia. By supporting users along every step of their health and wellness journey, Prudential Thailand hopes to provide users with not just protection and peace of mind, but also help them prevent and postpone unexpected and adverse health events.

Downloadable for free from Apple and Google Play stores, Pulse offers users 24/7 access to a comprehensive set of mobile tools and real-time health and wellness information. Moreover, Pulse is an evolving platform and Prudential will be adding new partners, tools and value-added services (e.g. Personalised Wellness Services, Online consultation) in phases. Following its launch in Malaysia in August 2019, Pulse is being rolled out to 11 markets in Asia. The app is currently available in nine markets, including Thailand, and in seven languages. It has been downloaded on more than 4.8 million devices across Asia to date. 

The app is available in both English and Thai languages in Thailand. 

More information

visit https://www.wedopulse.com/th

Free download on iOS and Android

QR-code Pulse Android

QR-code Pulse iOS

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