Frasers Property Thailand recognised as the most prominent and innovative real estate platform in Thailand by Frost & Sullivan
published : 8 Jun 2021 at 17:37
Frasers Property (Thailand) Public Company Limited or “FPT”, the first company with a fully integrated real estate platform in Thailand, announced its recent accomplishments granted by Frost & Sullivan, the renowned global research company which recognises and honours best-in-class companies throughout a range of regional and global markets for superior leadership, technological innovation, customer service, and strategic product development.
Frasers Property Thailand’s robust One Platform business strategy focusing on synergy across its diversified multi-asset class-spanning residential, industrial and commercial portfolio, provides resilience with capabilities to grow sustainably. In total at the 2021 Awards, Frasers Property Thailand has been recognised by Frost & Sullivan for:
- Efficacy and execution of business strategy, competitive differentiation, customer experience and strong brand equity with Thailand Property Development Competitive Strategy & Innovation Leadership Award.
- Frasers Property Thailand’s Industrial arm, the country’s leading industrial properties developer, received the Thailand Integrated Warehouse Developer Company of the Year Award for its distinctive capabilities, financial performance, established branding, best practices and industry leadership. Its strong industrial portfolio consists of factories and warehouses with over three million square metres under management in Thailand alone.
- Also receiving commendation as a Company to Watch is ST Telemedia Global Data Centres (Thailand) (“STT GDC Thailand”), a joint venture between Frasers Property Thailand and ST Telemedia Global Data Centres, headquartered in Singapore. STT GDC Thailand is a leading carrier neutral hyperscale-ready data centre that is named in Frost & Sullivan’s Thailand Data Center Colocation Services Market Report 2021 for its strategic location in the city, design and operational practices that are aligned to best practices validated by internationally recognised certifications and a wide range of colocation service offerings that meet the demands of both retail and hyperscale customers.
Mr. Thanapol Sirithanachai, Country Chief Executive Officer, Frasers Property Thailand, said: “The recognition from these awards reflects our capabilities and strength of our integrated real estate platform with multi-asset classes. As a leading and future-ready organisation that has demonstrated agility and resilience, we will continue to strengthen Frasers Property Thailand through our One Platform strategy. Besides leveraging innovation and raising sustainability ideals across our real estate value chain, we remain committed to delivering and enhancing our best-in-class products and services to meet evolving business needs and exceed our customers’ requirements.”
“Frasers Property Thailand’s successful financial performance in 2020 is a testament to its strategic consolidation and integration of its property businesses,” commented Viswesh Vancheeshwar, Senior Industry Analyst, Frost & Sullivan. “A highlight of FPT’s long-term competitive strategy is its timely introduction of innovation and technology in its solutions such as Dashway, a security system that uses artificial intelligence and machine learning to improve customer experience; Gold Care App for its residential property customers as a way for them to provide feedback and track the progress of residential developments; Mitr App and Fix it Now to promote retail activities and maintenance services.”
“FPT’s successful business strategy across all its property classes helped it stand out in the property development market at a time when many competitors struggled to cope with uncertainties caused by the COVID-19 pandemic.“