LINE brings fashion alive!

LINE brings fashion alive!

Dreams of 14 Thai fashion brands come true in LINE FASHION ANNUALE

Take part in the momentous debut of 14 Thai fashion brands in the LINE FASHION ANNUALE Campaign, a ground breaking project by LINE Thailand which gives an opportunity for SME Thai fashion brands to learn about elevating a new brand to a professional level, proving that Thai brands boast quality second to none in the world.

Prepare for the unveiling of the pre-collection of the 14 brands for the first time on a variety live show “LINE FASHION ANNUALE: Pre-Collection” together nationwide on Monday, October 25, 2021 from 20.00 hrs. onwards via LINE: @lineshopppingth.

Enjoy this tantalising show before the actual date with four highlights no fashionista or shopper will wish to miss.

Revealed for the first time; inspiring fashion items by 14 Thai fashion brands

Over nine months since the first selection until the final round, from over 500 brands down to 14 brands that have brought nothing but the best, this has proven that Thai fashion brands are brimming with quality and can definitely stand alongside global brands. Time and time again these new face designers have proven themselves through multiple intense workshops held by Top Thai fashion gurus and mentors such as “Pa Tue” Sombatsara Teerasaroch, “Art” Araya Indra, “Pum” Arthit Chuenkamolpan, “Ford” Kullawit Laosuksri and “Pook” Jongkol T. Palarit, who helped

sharpen the skills of these 14 fashion brands, educating them on the global fashion trends, how to manage a new gen brand as well as how to create beautiful fashion items which can be worn professionally, how to develop exclusive collections and how to produce a lookbook.

Today, the final 14 are ready to reveal their fashion items in the Pre-Collection to everyone. The Pre-Collection presents an array of fashion items for women, men, unisex, as well as accessories and footwear by brands including LUBNA, ALLA MODA, EVERYDAY APPARELS, PETCHPLOY, FLAT2112, ROCE, TINYYYSTYLE, SALAWAN, ROSEROMPSTUDIO, GROUNDER, COMMON COTTON or CMCT, SAAMU, JITTRAKARN and PLUSH STUDIOS

A new dimension of collection debut with action-packed mission

Experience the new fashion event phenomenon with the launch of works of 14 SME Thai brands through a live variety show featuring fashion celebrities including Ploi Horwang, “Pingpong” Thongchai Thongkanthom, “Mo” Jiratchaya Sirimongkolnawin, “Gina” Virahya Pattarachokchai together with the Boys Love imaginary couple, “Yin” Anan Wong and “War” Wanarat Ratsameerat. All will all take part in the ‘mix and match’ mission featuring outfits and accessories from 14 brands and four fun missions that invite you to indulge in choosing an outfit for all situations. These items styled by the fashionistas are not only practical but will give you a look that turns heads. More fun awaits in the tough, funny and wild missions where each team has to do their absolute best to be the one and only winner.

Pack your bag! Get ready for a new trip! Be it real or imaginary, your outfit’s gotta dazzle!

For anyone who is still looking for that outfit for that year-end party, this is for you. Stay tuned to this live until the end and you’ll gain fresh ideas of what to wear for your trip up north or down south. Each brand has created their fashion under the theme of ‘wanderlust’, conveying the fun and the adventure through the colours chosen for clothing pieces, accessories and shoes inspired by sunset, the beach, the sea, tribes, the mountains and the desert or even that city of fashion, Paris. Read more about the 14 brands at

Found what you like? Click to shop!

Let’s join forces and support Thai brands. Shop exclusively anywhere you are, starting from the date of the live show onwards. Shop and become the owner of fashion items that catch your attention from the pre-collections via LINE SHOPPING. Find your perfect outfit for an adventurous trip or an imaginary trip. Get ready for the variety live show that will make your day and shop for your favourite fashion items while supporting Thai brands on Monday, October 25, 2021 via LINE: @lineshoppingth from 20.00 hrs. onwards.

Follow the news and further information via LINE: @lineshoppingth and Facebook Page: LINE SHOPPING Thailand

Watch the lookbook video of the 14 brands at LINE FASHION ANNUALE: Pre-Collection at: and a teaser video that gives you a glimpse into the background of how they became the final 14 brands in LINE FASHION ANNUALE at:


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