Central Pattana plc., Thailand’s leading real estate developer and operator, is today launching the opening of Central Si Racha, a 4.2-billion-baht fully integrated mixed-use development project situated in a strategic land plot of 27 rai in the middle of the city of Si Racha.
As the largest mixed-use development and the first eco-friendly mall in the eastern region, Central Si Racha is poised to become the model for mixed-use projects of the future. With a total space of 140,000 square metres, it has a semi-outdoor design and pet-friendly zones, together with seven highlights for happiness, to offer new lifestyles to the people of Si Racha under the concept “The Innovation Oasis”
The shopping centre and its opening activities are managed under the strict public health measure, “Central Hygiene & Safety SAFE Plus+”.
“We intend for this mixed-use development to support and cater to the growth of Si Racha as the key industrial city in the Eastern Economic Corridor (EEC) scheme,” Preecha Ekkunagul, President and CEO of Central Pattana Plc. commented. “Si Racha has so much potential to become a logistics and transportation hub of ASEAN that can attract Thai and overseas investors. In addition to turning Si Racha into a new hub, we want the project to help stimulate the economy of Chonburi province, create new jobs and distribute income to community members, and drive the overall Thai economy. Central Si Racha will be the model for eco-friendly malls and the first of its kind in the eastern region. With a semi-outdoor design and pet-friendly environment, it will offer something new, fulfil all lifestyle needs and truly be the centre of life of the future.”
Central Si Racha has prepared seven highlights for the happiness of the people of Si Racha.
1. Happiness from Futuristic Lifestyle
As the model for eco-friendly malls and the first of its kind in the eastern region, Central Si Racha was designed with the environment as the major consideration from the very beginning. Bored piles used in the construction were made from recycled materials while the shopping centre provides recycling stations, EV charging stations and solar battery chargers. In addition, shops at Central Si Racha are encouraged to use bio-degradable packaging, e-receipts and e-menus to reduce paper use. The high-efficiency air-conditioning system uses 40% less energy than a normal system while the solar rooftops and building insulation can further cut energy use and expenses. Moreover, green spaces are ample in the project and the building is designed to allow maximum exposure to natural light in the indoor areas.
2. Happiness from Delicious Cuisine
Central Si Racha will become the best food destination in Si Racha. Its Tops Market (Premium) under the glasshouse concept is home to carefully-selected products and over 30 famous restaurants from Bangkok and Chonburi, including Bonchon, CoCo Ichibanya, Mos Burger, Starbucks, Koi The’, Kamu Kamu, Bake A Wish, Bar B Q Plaza, Hachiban Ramen, Fin Sushi, Potato Corner, Fuji Restaurant, MK Restaurant, KFC, Olino, Sizzler, Swensen’s, Yayoi, Yamazaki, Salapao Ko Ouan. It will also feature Food Park x Sriracha Sauce to offer special menus made with Sriracha sauce exclusive to Central Si Racha.
3. Happiness from Joyful Shopping
Shoppers will enjoy the seamless shopping journey with over 100 top brands, including Muji, Uniqlo, Skechers, Anello, Beautrium, iStudio, .life, Xiaomi, Huawei, Big Camera, Converse, Crocs, Fitflop, Guess, Havaianas, Jaspal Group and brands such as CCOO and Lyn, Levi’s, Mc, MLB, Timberland, Wrangler. Various new zones are designed for everyone in the family such as the ‘Playhouse’ which caters to the lifestyles of fashionistas who can browse through various chic items in one area, the ‘Design House’ which is the centre for stylish home decoration products, the ‘Asian Village’ which is home to top brands from across Asia, as well as Supersports and Powerbuy. Other services and facilities include various banks, Si Racha Cineplex, Kids Playground and the Education Center.
4. Happiness for Pet Lovers
Central Si Racha is the first shopping centre in Chonburi to be home to the pet community with numerous pet products and services available. Dog owners can receive free dog IDs during 27-31 October 2021 for extra benefits. The pet park will be a playground for pet owners and their beloved companions.
5. Happiness from Instagrammable Landmarks
Enthusiastic content creators and avid social media users will enjoy photo opportunities at the new landmarks scattered around the shopping centres which incorporate local essence, identity and pride under the concept Si Racha’s Charm. These include the Outdoor Signature of Si Racha, Si Racha Textile patterns of Khun Ya Than textile, House of Carpenter relaxation area and Tiger+Neko Sculpture.
6. Happiness from Excellent Co-working Space
Free Wi-Fi is available in all areas. Central Si Racha houses its first B2S Thinkspace under the theme Jungle Books as well as one of the best and most complete co-working spaces in the region to cater to the young generations and foster creativity. Activities such as Startup Hackathon Showcase and Creative Forum will be held here.
7. Happiness from Local Wisdom and Creativity
Central Si Racha supports local wisdom and helps the community develop its business ideas in a sustainable way. It joins forces with top brands such as Uniqlo and Jubilee, to produce special collections exclusive to Central Si Racha and collaborate with governmental agencies such as Designated Areas for Sustainable Tourism Administration (DASTA) to hold events to promote community handicrafts all year round. It is working with Phanat Nikhom community to produce and sell local items such as Tuk-Tuk wraps and other woven products.
Central Si Racha is the first Central shopping centre with the “Smart & Healthy Building” innovation which provides an upgraded air-conditioning and filtration system to ensure the cleanest indoor air circulation and boost confidence of the shoppers and visitors. High-efficiency MERV filters can block up to 90% of dust particles and UVC lamps can help reduce germs in the air-conditioning system by 95%. Sensors will be placed at various spots to monitor indoor air and ensure a consistent and high level of air quality. In addition, the shopping centre will carry out the strict “Central Hygiene & Safety SAFE Plus+” measures and have 100% of its staff members fully vaccinated before the official opening.
To celebrate its opening, Central Si Racha will hold a number of highlight activities and promotions under the theme “Digitalised Experience”. By scanning a QR code, the people of Si Racha can learn about Si Racha’s Charm landmarks, play games, receive information about promotions and see virtual pet drawings by world-renowned illustrator Phannapast “Yoon” Taychamaythakool.
In the Moonlight Garden Outdoor Market and AR Zone at the outdoor area on the G level, visitors can scan and collect virtual pets for points and prizes. The 17-metre-tall Giant Digital Christmas Tree at the promotion area on the G level is a spectacular landmark where visitors can snap pictures and share. The Creative Food & Garden Truck at the promotion area in front of the shopping centre offers delicious food from Chonburi’s top restaurants and a chic atmosphere. The Foodie Oasis at the promotion area on the G level is the place for homemade food and a hydroponic vegetable garden by Che With Dee, Cafe & Farm. Visitors can also try the exclusive Omakase menu of edible flowers.
Each day during the promotion period, shoppers who spent at least 1,000 baht will get a chance to win a Toyota C-HR Hybrid Premium Safety worth about 1.14 million baht. Shoppers who spent 5,000 baht will receive a specially designed bag exclusive to Central Si Racha while those who spent 500 baht will receive a movie gift set consisting of a movie complimentary voucher and a M Gen Next card.
Participating credit cards and applications offer further privileges. The 1 members can receive gifts or a credit of up to 18% of the amount spent on 27 October 2021 to 6 January 2022. The 1 members can use their points at any of over 150 participating brands or choose to receive a discount voucher via The 1 application. New members will also receive free points after downloading the app.
Central Si Racha is Central Pattana’s 35th shopping centre. It is located on Sukhumvit Road, the major highway linking the eastern region to the rest of the country, and is the most complete and fully integrated mixed-use development in the region. The project consists of the first semi-outdoor shopping centre outside of Bangkok, convention halls, a hotel, a serviced apartment, and a campus office. Its parking facilities can handle up to 1,800 cars and 800 motorcycles.
Central Si Racha is poised to become the lifestyle destination of the future and the centre of life of the new era as it can cater to all aspects of life, including modern recreation and lifestyle activities for the people of Si Racha.