LINE Webtoon Brand Campaign with MINNIE (G)I-DLE reached 50M Views within 7 Days

LINE Webtoon Brand Campaign with MINNIE (G)I-DLE reached 50M Views within 7 Days

LINE WEBTOON successfully launched a brand campaign with MINNE (G)I-DLE in the past July ~ August 2022 with highest numbers of users ever. The result was way above expectation with 20M Views in 2 Days and 50M Views in 7 Days. Receiving positive feedbacks and engagements from world-wide global users around the world.

In this brand campaign MINNIE (G)I-DLE was the main model presenting 3 Hit Titles from LINE WEBTOON by representing it as the main characters of each title. 

Titles that MINNIE presented was 2 Local Titles , and 1 Korean Title where all 3 titles ranked top 1~3 in the platform after the brand campaign was released. 

Especially Title reached the highest numbers of readers and Paid users by achieving highest sales revenue ever. 

Throughout the brand campaign period received various positive and engaging feedbacks from users and got huge popularity. Comments from users were “MINNIE (G)I-DLE is so suitable as the representer of these titles from LINE WEBTOON” “LINE WEBTOON was clever picking the right pick for this campaign” “LINE WEBTOON and MINNIE’s collaboration was fantastic” “MINNIE acted so well as each character of all 3 titles” “After watching this advertisement made me want to go and read the title right away” and so on. 

By this big brand campaign LINE WEBTOON once again showed that they are absolute no.1 in every aspect not only in Thailand but Globally with active user engagements from around the world. 

Do you like the content of this article?
COMMENT

Boonma wins second Asian Tour golf title in Bangladesh

Thailand's Danthai Boonma won his second Asian Tour title when he triumphed at the US$400,000 Bangabandhu Cup Golf Bangladesh Open in Dhaka on Sunday.

21:45

'Little by little': Ukraine grinds away on the northeastern front

KHARKIV REGION, Ukraine: The motivation to keep fighting the Russians is simple for Viking, a Ukrainian soldier near the northeastern frontlines as cold weather and artillery onslaughts bogs down both sides. He wants revenge.

20:45

Taiwan elections set stage for tighter presidential race in 2024

Taiwan is set for a more contentious presidential race focused on rising tensions with China, after low turnout in local elections handed China-skeptic President Tsai Ing-wen’s party historic losses.

19:08