Chubb Life Thailand Launches 678 Step Savings Plan
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Chubb Life Thailand Launches 678 Step Savings Plan

New savings product provides short premium terms, long-term coverage, step-up cashback, and up to 1,200% life insurance benefit, launched with actor New Chaiyapol Julian Pupart’s online campaign.

Chubb Life Assurance Public Company Limited (“Chubb Life Thailand”) announced the launch of 678 Step Savings on 17 September 2024, a new savings product with life insurance designed to help customers achieve their financial planning goals.

The 678 Step Savings plan features a short premium payment term of six years, while offering long-term life coverage until the age of 78. Customers are guaranteed an annual step-up cashback starting from 9% of the sum assured in the first year up to the age of 77, and a maturity benefit of up to 600% of the sum assured. In the event of an unforeseen accident resulting in loss of life, customers will receive life insurance coverage of up to 1,200%* of the sum assured or cash surrender values of paid premiums.

Ms. Alisa Areepong, Country President, Chubb Life Thailand, said, "We believe wealth planning is essential to achieving financial stability and realising individual goals. We recognise our customers’ increasing desire to protect their future and prepare for life’s uncertainties. The newly launched 678 Step Savings product offers our customers a reliable path to creating financial security, allowing them to leave a lasting legacy for their loved ones when life’s unexpected events occur.”

The launch coincides with an advertising campaign featuring Mr. New Chaiyapol Julian Pupart, a model and actor in Thailand. The advertisement, which launched on 14 September 2024, will appear on online platforms including Facebook, Instagram, YouTube, and TikTok.

678 Step Savings Features and Benefits include:

  • Premium payment term as short as six years with life coverage up to age 78.
  • Guaranteed returns: starting from 9% of the initial sum assured from the end of the first policy year, gradually increasing to 11% of the initial sum assured from the end of the 14th policy year, up until the age of 77.
  • Receive a large sum payout of up to 600%* at the end of the policy year once 78 years of age is reached.
  • Receive a payout benefit of up to 600%* of the sum assured in case of death, or in case of death caused by an accident, receive a lump sum payout of up to 1,200%*.
  • Simple application process without the need for a medical examination or answering health-related queries.
  • Receive a benefit from a personal income tax deduction for premiums paid, in accordance with the requirements of the Revenue Department.

More information about 678 Step Savings can be found at: https://www.chubb.com/th-en/personal/678step-savings.

Note: Before making any insurance decisions, purchasers should carefully review the details, coverage, and terms and conditions. Please refer to the brochure and insurance policy for more information. Insurance underwriting is subject to Chubb Life Thailand’s terms and conditions.

* % of the sum assured amount or cash surrender values of paid premiums deducted by all cash coupons which have already been received from the policy benefit, depending on whichever is higher.

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