True Corporation is ushering in 2025 with the “Happiness Express2” campaign, inviting all customers to embrace the festive season by reflecting on the joys of the past year and welcoming the New Year with endless smiles. Running until January 15, 2025, the campaign highlights True’s ultra-fast and reliable 5G connectivity, spreading happiness nationwide.
Smiles That Connect
The campaign features a heartfelt TV commercial encouraging viewers to cherish fond memories and share smiles as they step into the New Year. Watch the commercial here:
At the heart of “Happiness Express2” is True’s commitment to delivering happiness through its advanced network. The initiative offers exclusive New Year activities and opportunities for customers to unlock joy via the TrueID, dtac, or True iService apps.
Join the Fun and Unlock Rewards
Participating in “Happiness Express2” is simple and filled with delightful surprises:
- Open the App: Download TrueID, dtac, or True iService.
- Smile for Happiness: Select the “Smile for Happiness Nationwide” banner, open your camera, and smile.
- Reap the Benefits:
- Instant Rewards: Protect yourself with True CyberSafe services, offering instant alerts against cyber threats.
- Exciting Prizes: Win treats such as McDonald’s ice cream cones, 5GB internet packages, customised wallpapers, and dining discounts at favourite spots like True Coffee, Dunkin’, and Greyhound Café. Shop with exclusive discounts from Lazada, Oriental Princess, and Robinson Beauty.
- Life Insurance Bonus: Receive accident coverage of up to 500,000 THB from FWD Accident Insurance.
Spreading Joy Nationwide
Tanaphon Manavutovetrh, Chief Marketing Officer at True Corporation Plc, shared the inspiration behind the campaign:“‘Happiness Express2’ was designed to spread smiles and happiness to all our customers during the New Year. With True’s high-speed network, we’re delivering joy across Thailand, energising our customers’ lifestyles and helping them embrace 2025 with positivity. A smile can inspire endless happiness, and we aim to share that energy with everyone.”
True, dtac, and True Online customers can easily join by clicking the “Happiness Express2” banner on their preferred app. Upon participating, customers receive a personalised New Year card and unlock exclusive privileges for dining, shopping, and entertainment.
Smile Your Way Into 2025
True Corporation invites everyone to join the “Smile for Happiness” activity and celebrate the New Year with a positive outlook. The campaign underscores the power of connection, both through smiles and True’s cutting-edge network.
To learn more, visit Happiness Express2. Let’s create a New Year full of smiles and unforgettable moments with True and dtac!