Meliá to launch Chiang Mai hotel next month

(Photos courtesy of Meliá Hotels International)

Leading Spanish hotel group Meliá Hotels International is expanding its footprint in Thailand with the launch of Meliá Chiang Mai next month. It is a joint venture with Thailand's integrated lifestyle real estate group Asset World Corporation (AWC) to give vacationers a new level of luxury holiday experiences.

This is a new addition to the Meliá portfolio that includes Meliá Koh Samui, which debuted in January with a nautical theme underscored by boat suites made from refurbished merchant vessels and the beautiful 5-star resort Meliá Phuket Mai Khao that opened late last year. They are owned by Thailand's leading residential real estate developer Phuket Villa Group.

"Following the hugely successful opening of Meliá Koh Samui, it ranked as TripAdvisor's No.1 hotel in Koh Samui. Thailand has huge potential, and we look forward to working with local brands to enhance their offers and make travellers discover this country," said Ignacio Martin, area managing director for Southeast Asia at Meliá Hotels International.

Perched on the bank of the Ping River, its design pays homage to the old Lanna capital's history and cultural heritage, while also incorporating a contemporary flair to serve as an urban getaway for travellers interested in exploring such tourist attractions as local markets and historical temples.

It will feature two restaurants, two bars and one lounge, where guests can indulge in diverse cuisine and cocktails while soaking up panoramic city views from the Executive Lounge on the 21st floor. Other facilities include Meliá's signature YHI Spa with seven treatment rooms, a fully-equipped fitness centre, swimming pool, ballroom and four other meeting spaces, and a kids and teens club, ensuring it is an ideal hotel for leisure and business travellers.

"With its exceptional location in the heart of Chiang Mai and an unparalleled array of facilities, Meliá Chiang Mai is a landmark project of our strategic roll-out of the Meliá brand in Thailand, in line with AWC's growth-led strategy. Partnering with Meliá has allowed us to set a new benchmark for Thai hospitality and together, we aim to build a better future for Thailand's tourism landscape and economy," said Wallapa Traisorat, CEO and president of AWC.

These new properties will pave the way for new projects including INNSIDE Bangkok Sukhumvit, which is scheduled to open at the beginning of next year, Meliá Phuket Karon, which is surrounded by 64,000m² unspoiled tropical woodland, and Meliá Bangkok Bang-Na, which is set to open in 2025.

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